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Book, Holding, Corporate Administration and Business Strategy Unit 5/15[LS]

Book, Holding, Corporate Administration and Business Strategy Unit 5/15[LS]

SKU:9788522494934

Regular price €34,98 EUR
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Descrição

The modern structuring of companies has presented an increasingly strategic approach, mainly as a result of the globalization of the economy and the interaction of new businesses, as well as the process of professionalization and diversification to achieve global results. Currently, the most traditional types of company structuring only serve to consolidate the most operational aspects of the business organization. The interconnection between structural and organizational aspects with strategic aspects is becoming increasingly evident to company executives. And, when focusing on diversified companies, the most strategic approach is to address this interconnection through holding, corporate management and strategic business unit. These are important subjects that this book addresses with an appropriate balance between conceptual and practical aspects, through optimized methodologies for their development and application in companies. Textbook for the subjects Organizational Structure, Business Strategy and Organization and Methods, as well as complementary reading for the subject General Theory of Administration of the Business Administration course.

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