The Everything Store: Jeff Bezos and the Rise of Amazon

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A pioneer in online book commerce, Amazon was at the forefront of the first big dot-com craze. But Jeff Bezos, its visionary creator, would not be content with a funky virtual bookstore: he wanted Amazon to have an unlimited selection of products at radically low prices – and to become “the everything store”. To implement this vision, Bezos developed a corporate culture of relentless ambition and high secrecy that few truly knew about. Una loja de tudo presents in detail what life is like at the online commerce giant, with details that expose a world of limitless competitiveness. An example of other technology precursors, such as Steve Jobs, Bill Gates and Mark Zuckerberg, Bezos does not relent in his tireless search for new markets, leading Amazon to launch ventures such as Kindle and cloud computing. Una loja de tudo is the definitive biography of the start-up that made one of the first and biggest bets on the internet and forever changed the way we read and buy. It's an honest account of the most iconic company of our era, as well as a deeply personal look at the iconic character who created it. Awarded “best business book of 2013” ​​by the Financial Times