Book, Strategic Planning Manual Ferram para Desenvol 1/17[LS]

Strategic planning is important for organizations for several reasons, including the possibility of knowing themselves regarding the weaknesses and threats that such vulnerabilities can make appear. Furthermore, it allows companies to become aware of their potential and opportunities and where the capital that should be used in the investment budget will come from. Strategic Planning Manual brings something new to the universe of literature that addresses the topic. It does not claim to be the biggest, much less the best, but to be different in that it presents tools that make it possible to create extremely objective and usable strategic planning, executable in the daily operations of any organization. In this way, strategic planning will be another management instrument and not a bound, physical or electronic volume that organizations have just to say they have it. Textbook for the Strategic Planning discipline of undergraduate courses in Administration and Production Engineering, in addition to technological Management courses. Recommended as complementary reading for subjects involving process management and performance evaluation. Recommended for professionals working in planning, business organizations and professional development programs. Follow our publications, sign up and receive information by email (Click here!)